The idea behind SDW is that Skopje on annual bases unites the world's most remarkable designers and innovators in one place and gives them chance to communicate with the broad audience, regional corporate sector and educational institutions.
As totally neutral place where no strong culture is dominant the city of Skopje is perfect place for experiments and different concepts especially for the creative minds. SDW is a design oriented multicultural platform that aims to stimulate creative economy in the Balkans.
Since Balkan Design Network is an innovative platform with the aim of articulating and providing strategic support for the development and promotion of the Balkan design, raising awareness of the importance of design in the processes of social and economic development and promoting design values in region, as well an on international level, Skopje Design Week was a natural step forward in the process of promoting the work of Young Balkan Designers.
The overall program of SDW is an ambitious mix of innovative disciplines ranging from product, graphic and fashion, jewelry, technological and environmental issues and business issues closely related to design and innovation.