Do you already know about e-commerce or e-commerce platforms?
Creating a website is now easier. Those of you who don’t have programming skills don’t need to be confused because there are many private people and companies that offer online store creation services.
Currently, one of the most popular types of websites is an online store website. In making an online shopping site, a number of technology development companies in the world have created an e-commerce platform that can help you develop an online store website.
An ecommerce platform is a technology solution with software or software that allows you to build storefronts. Storefronts are business schemes related to the sale of products or services.
This can be a solution for those of you who want to start and maintain an online store business. Especially for those of you who don’t want to bother managing an online store website, it’s a good idea to use an e-commerce platform when creating an online shopping site.
One of the recommendations is Sirclo, the nation’s pioneering e-commerce platform that has been trusted by many online businesses in Indonesia.
E-Commerce Platform Functions You Need to Know
Well, before you choose an e-commerce platform, here are the functions of an e-commerce platform that you need to know.
1. Assist with Planning
There is no longer any reason for beginners in the online business world to delay making an online store website, just because they don’t know the programming language.
With an e-commerce platform, beginners will easily learn and understand how to sell through an online store website.
Even from the beginning of planning, you will be assisted in terms of domain and hosting management, web design, to website launch.
In selling, you can also add lots of pictures, descriptions, product categories, prices, shipping costs, and delivery dates. So, in just one step to be able to tell consumers a lot about the item.
The displayed product will remain available online at all times so that the customer can view the item whenever he wants.
Merchants also have the option to add multiple product listings or delete items that have sold out.
However, make sure you upload high-res product images and try to maintain the image dimensions. This is because blurry product images can distract and confuse consumers.
You can add attractive offers, such as discount coupons or discounted shipping costs to make consumers more interested in buying.
2. Ease of Management
With an e-commerce platform, you will get a lot of convenience in managing your online buying and selling site.
Your online store website is not just a medium to display and advertise products or services. However, you will also be assisted in managing and operating a number of existing features.
Starting from web display features, search, shopping cart, product management, payment systems, shipping cost calculations, and so on.
Consumers can also easily browse multiple items at once and buy what they like through e-commerce platforms.
Another advantage is that it can help a person to choose from a wide variety of products and get orders delivered to their doorstep.
The process of searching for goods, viewing descriptions, adding to cart, and processing payments occurs in no time. Finally, the buyer will be happy because the desired item is there and they can get it without having to go far.
A well-developed and well-designed e-commerce platform will definitely make it easier for you and consumers to make their shopping experience as comfortable as possible.
3. Provide Security
A good e-commerce platform will provide privacy and security to its users.
For example, when they transact using a credit card, the e-commerce platform will secure the transaction so it doesn’t harm you or the buyer.
Then, you can ensure product safety by taking advantage of order and shipping tracking.
Order tracking has become an important feature of online order fulfillment as customers and consumers want to stay up-to-date with the products they buy.
Typically, consumers want to know when their order has been picked up, packaged, and ready to ship, when the logistics provider has collected the order for delivery, to where their goods are at any given time during the shipping process.
Customers also like to receive notifications letting them know the status of their order and when they can expect delivery.
Currently, there are many logistics parties that offer real-time order tracking that can be accessed by consumers.
This is very important to increase business trust so that the potential for consumers to return to shopping at your online store will be greater.
For some, shopping on the internet feels less secure due to the proliferation of news about data breaches and other frauds.
So, it is important for you to choose an ecommerce platform that will keep consumer information confidential and ensure that they will continue to shop safely.
4. Help and Support
You may face problems or confusion when managing your online store website. Well, e-commerce platforms are also ready to provide assistance and support via email, telephone, live chat, and others.
So, you will not stress yourself when facing difficulties. You just need to contact the contact center that has been provided.
That’s an explanation of the e-commerce platform and its functions, if it can open your mind who is currently interested in doing business online.
It’s time for you to have an online store website to build your own business brand. You just have to choose the best e-commerce platform that suits your needs. Good luck!